Guide to Avoiding Crisis Management Planning Pitfalls

Having planned, organizations show a high degree of confidence in their crisis preparations. A full 90 percent of them are confident in their ability to deal with corporate scandal. That level of self-assurance persists with regards to various crisis scenarios.

When it comes to crisis preparedness, planning is indeed a critical first step. But just developing a crisis plan doesn’t adequately prepare companies for crisis. That so many companies conflate having a crisis management plan with being fully prepared for crisis is a huge blind spot in their crisis management efforts. Since the reality of crisis preparedness is far more nuanced and complicated, we’ve created a guide outlining the top crisis management planning pitfalls firms should avoid in order to achieve a higher degree of crisis preparedness.